Our Company
Hamilton Robson is a technology company, specialising in audio visual and software development.
We create unforgettable experiences and solutions for ultramodern spaces.
Nerve Centre and Hamilton Robson were challenged to produce an accessible, immersive experience to integrate with a striking work of outdoor art at Downhill Demesne, a National Trust heritage site. Co-created by artist Joe Caslin and ‘The Kindred Collective’, the artwork reflected the pressing societal issues facing young people today. As the biodegradable installation washed away with the elements, it left no trace — preserving the integrity of the historic site. The app needed to engage visitors without distracting from the art, and prolonging its impact long after it washes away.
Hamilton Robson partnered with Nerve Centre to develop an AR app using proprietary API, to ensure a seamless and immersive experience with spatial audio and intuitive AR tracking. By collaborating closely with artist Joe Caslin, The Kindred Collective, and Nerve Centre, the app extends the artwork’s impact, presenting stories in an engaging, multilayered format.
The app’s user journey includes a clear onboarding process and a user-friendly interface to reduce barriers and increase accessibility, allowing visitors to record and share their own stories, encouraging dialogue. These stories live on through the app at the location for users who come next to listen and be inspired to record their own.
The “We Can Do Better” app successfully engaged visitors to the site on a profound and lasting level, encouraging reflection on personal and shared stories. As an accompaniment to the artwork, it has furthered the dialogue, making a lasting impact on how people perceive and discuss the future of Northern Ireland. This groundbreaking experience, launched in May 2024 at Downhill House, showcases the potential of AR in driving positive change and engagement at heritage sites. The impact could be huge in encouraging the next generation to interact with museums and tourist attractions.
Hamilton Robson is a technology company, specialising in audio visual and software development.
We create unforgettable experiences and solutions for ultramodern spaces.